Getting to grips with sustainability in the business world can be overwhelming. Where do you start – and how do you show that sustainability really means something and isn’t just a buzzword to mask old-fashioned attitudes? Alice Chapple, co-convenor of CISL’s Sustainable Finance online short course, accepts this is a tough path for businesses to follow.
“We can’t do business on a dying planet – which will happen if we don’t ensure a rapid transition to a net zero economy,” says Zoë Arden, a Fellow at CISL. “That makes the context in which we are operating very real to business leaders.”
“It is critical to be honest that this isn’t easy and will require a significant shift from business as usual,” she observes. “For the finance sector, a shift towards ESG [Environmental, Social and Governance] goals within the same profit-maximizing construct will not deliver sustainable outcomes. A message that all will be winners from the move towards a sustainable economy does not properly recognize the fact that the transition will be challenging and painful for many organizations and individuals.”